Career Bloom

Your source for authentic and practical career advice

recent posts

about

Over last 25 years, I have experienced multiple R&D roles in small startups and large multinationals, across multiple geographies (China, US, India) and domains (payments, e-learning, edtech). I consider myself a mix of leader & strategist, entrepreneur & org builder, product creator & problem solver, and now, researcher & systems thinker.

Category: Book Talk

  • Book Recommendation: Crossing the Chasm

    Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers by Geoffery A. Moore is a book about marketing technology products. For many people in product marketing in technology companies, this is a bible of sorts. This was written in 1990 and revised in 1999, so it is very old when you measure by…

  • Book Recommendation: The Art of Woo

    The Art of Woo: Using Strategic Persuasion to Sell Your Ideas, by G. Richard Shell and Mario Moussa is a great book on a topic that concerns all working professionals: how to sell your ideas to decision makers within your organization. The book illustrates the point that it is not enough to have a great…